BIRRIFICIO THE LURE

Born in February 2016  from a great passion for craft beer, we immediately chose to offer ourselves to the public above all through direct serving in the adjacent farmhouse pub, completing the offer with ever-evolving culinary proposals.

but The Lure means also:

craftsmanship through the creation of homemade products such as beers, bread and pizzas;< /p>

agriculture because a large part of the barley and wheat used is self-produced in the adjacent land;

freshness with the creation of beers unfiltered and unpasteurised, both high and low fermented, without the use of flavourings, additives, preservatives or stabilisers;

respect for the environment choosing to use a photovoltaic system to power the entire structure;

In May 2024 we inaugurated the microdistillery inside the structure selecting the best materials. The result was an agricultural gin with juniper, hops, coriander, pepper and bergamot.

The objective? That of creating living products, with a soul and a story to tell, playing with the ingredients available.